Five marketing capabilities and one engineering one. Most clients start with the technical work, because there is little point scaling spend through a funnel that is quietly losing people.
We buy against cost-per-ticket and cost-per-subscriber, not CPM. That means geo and radius models per venue, creative rotated at the pace short-form actually burns, and budget that moves between cities daily rather than sitting in a fixed plan.
Half your demand is people typing "things to do in Manchester this weekend" or letting an algorithm pick the next track. Both are winnable, and both compound instead of resetting when you turn the budget off.
Your list is the only audience you own outright. Built properly, it turns every future on-sale from a paid-media problem into a send. Our best clients now cover 30–50% of phase-one inventory before ads even start.
Credibility does not scale by follower count. We match on genre authority and genuine audience overlap with your buyer data, then we measure it with codes and links so nobody has to argue about "brand lift" afterwards.
This is the one most agencies can't offer, and the reason we exist as a pair. When the problem turns out to be technical — and it often does — we fix it rather than adding it to a list for someone else.
Included in ongoing engagements rather than billed as a separate project.
Fees exclude media spend, which is always billed at cost with full account access — no markup, no black box. We are also running reduced founding-client rates while we build up published results, so ask.
Free to start
The growth audit, at no cost. A written teardown of your tracking, funnel and last campaign, with ranked fixes. Yours to keep whatever you do next.
Monthly — talk to us
Campaigns run properly, with both of us on it. Marketing and engineering together, month to month, in a shared channel with you.
Custom
For a rolling slate of dates or releases. Effectively an outsourced growth function — priority on your on-sale days, and the technical work included.
| What's included | Soundcheck | Headline | Residency |
|---|---|---|---|
| Growth audit & teardown | Yes | Yes | Yes |
| Paid media management | — | Yes | Yes |
| Creative production | — | Agreed per campaign | Priority capacity |
| CRM & lifecycle | Blueprint only | Yes | Yes |
| SEO & discovery | Blueprint only | Add-on | Yes |
| Influencer programme | — | Add-on | Yes |
| On-sale war room | — | Yes | Priority |
| Shared Slack channel | — | Yes | Yes |
| Reporting cadence | One-off | Weekly | Weekly + quarterly |
Send us the next thing you're putting on sale. We'll tell you which package we'd recommend and why — including if the answer is "none yet".
Short-form that earns the scroll
Vertical video is the single cheapest ticket driver in entertainment right now, and it dies the moment it looks like an ad. We staff editors who live in your genre and produce at volume — because the only reliable way to find a winner is to run twenty.